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Branded Service - "Sounds in Sync"
BBC Sounds is a lesser know part of BBC that brings customized content and live radio right to you. However, radio has lost its luster.
Challenge: Weave radio back into the daily routines of young people.
Solution: Use music to time-out parts of people's daily routines.
A Better BBC Sounds
Ideation / Art Direction / Storyboarding / UX Design
Andrea Garneata, Ariana Vallenilla, Margaret Laufenberg, and Stefan Amali
Warby Parker / Caribou / PopTarts / Post-It Notes / Topshop / Rothy's / Sportsman's / Sketchbook
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