Challenge: Showcase the Club Car “Onward” PTV’s made-for-fun personality and inspire emotional connections.
The Solution: Inspire parents to turn typical family moments into fun, leisure ones. Choose fun with Club Car -- and Steer Onward.
Costal Radio Ad
Swap out sounds of stress for serenity.
Golf is the sport of sophistication, but it doesn’t always have to be so serious.
Seasoned pros will tee up the #ChipOnward Tik Tok challenge creating user-generated content, which can then be repurposed for Youtube compilations.
From chipping skills to epic fails, choose fun and steer onward with Club Car.
Show off Club Car's personality in an space where they're often displayed side-by-side with competitors.
To be placed in business and golf magazines.
Art Direction Co-Lead
In Collaboration With
Anthony Lieberman - Art Direction Co-Lead
Briana Avalos - Copywriting Lead
Anna Kate McGinty - Art Direction
Ned Cooper - Director
Isabella Garcia - Director of Photography
& a team of talented filmmakers